Property Type Wording Cues Charleston Prospects’ Expectations

If you are preparing to sell your property in Charleston, SC this fall, it’s worth considering what the marketing angle will be: how to characterize it most accurately—and appealingly. It starts with the choice of wording for your home’s property type, which will set up prospective buyers’ expectations before they come upon the more detailed description.  

A Charleston Property Search Just Ain’t What It Used to Be!

A property search in Charleston, SC just ain’t what it used to be.

Young adults grew up with computers, so to them the advent of the connected world—the Internet—brought fewer startling lifestyle changes than it did for their parents and grandparents. But for anyone who thought the emergence of the Web would be the most lifestyle-changing technical innovation to happen in our lifetimes: SURPRISE! Now the whole circus has gone mobile—migrated into phones and tablets and who-knows-what other kinds of devices—all bluetoothed and wirelessed everywhere!