Whenever a
home lingers on the market, the likeliest two culprits are either a price
that’s too high to be competitive, or a home that’s not in top showing
condition. If you were unsuccessful in selling your home in the Charleston area this summer, it would be particularly
disappointing given the strength of the selling season. The NAR reports that in
July alone, sales of existing homes jumped 17.2% compared with July 2012. At
the same time, some sellers reported the reappearance of multiple offers.
The good
news? Selling your home in the fall or winter is not as difficult as most
people commonly assume. In fact, selling your Charleston area home during the
coming months can offer certain benefits. In what many people assume is an “off
season,” fewer homes are on the market — less competition. At the same time,
buyers in these seasons tend to be more serious about buying.
Pricing is
almost always the overriding issue. Home values haven’t fully recovered from
the peaks registered before the residential housing crash. Nationally, median
prices are on the rise…but even so, they are still 7.3% below the high water
marks reached in 2006. If you bought or appraised your home in 2004 – 2006, you
might have to set your asking price slightly lower than the number you heard
then. Selling your home with dispatch might depend on it.
Showing
condition matters, too. Selling a home is different from living in it. To be
competitive with the other Charleston area homes
for sale, the property should be spotless for every showing. Removing excess
furniture, art, and personal items such as family photos or trophies is
important for creating a home that appears spacious and airy. It also lets
buyers more easily imagine their own families living in your home.
Don’t let
the lack of a summer sale discourage you. When you set your asking price
correctly and provide an immaculate showing environment, you’ll give yourself a
strong chance of selling your home in Charleston during the cooler weather
months.
Interested
in selling your Charleston area home? Visit: www.JeffCookRealEstate.com